Moment

Policy change communication video

Explain a new rule so people know what changes, why and what to do on the first day.

Policy change communication video: the first week.

Policy emails get skimmed. A short video that shows the change in a real situation is more likely to be understood and followed.

We work with the policy owner to explain the rule in plain language.

Typical uses

  • A new expenses or travel policy
  • A change to leave or working time
  • A security or conduct rule
  • A system change affecting daily tasks

What changes how it should land.

  • What changesBefore and after in one line.
  • WhyThe reason in plain words.
  • First dayWhat to do from the start date.
  • QuestionsWhere to ask and who answers.

How it works

From your brief to delivered files.

  • You send the brief

    Audience, message and the source material you already have. We ask only what the piece needs.

  • We direct and produce

    Script, voice or on-screen talent, edit and versions, checked against your brief before anything reaches you.

  • You receive the files

    Delivered privately in the formats your channels need, with captions and every language version agreed.

What you can hold us to

Checked before it reaches your teams.

Standards we apply to every piece, and the commitments we make before you send anything.

  • Know how it’s made

    We tell you whether each piece uses an AI voice or a human one.

  • Reviewed before delivery

    Nothing reaches your teams until you approve it.

  • Confidential from the start

    We agree confidentiality, access to materials and private delivery with you before we start.

Delivery standards

Consistent loudness
−16 LUFS for podcast platforms, true peak ≤ −1 dBTP, so episodes don’t jump in volume.
A master you can reuse
WAV 48 kHz / 24-bit for future edits and versions.
Captions for recorded media
Following WCAG 2.2, criterion 1.2.2, for people watching without sound.
Checked before delivery
Technical, listening and script checks on every piece.

Questions

Before you get in touch.

Do you write the policy?

No. The policy owner does. We communicate it.

Is video better than email for policies?

For explaining and persuading, often. Email remains the record.

How do we measure understanding?

A short question after the video or a check in team meetings.

What’s your next message?

Tell us who it’s for, what you need to communicate and when you need it. We’ll come back with the approach and the scope.

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